Strategy

Dirty Jobs: Uniforms Edition

Wearables

When it comes to apparel, you'll find one thing at the intersection of presentation...

Make a Rash (Guard) Decision

Wearables

Spend some time at the beach, on a boat or at the marina and before long you'll sense...

Do Your Swimwear Sales Hold Water?

Choosing the right swimwear requires you...

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Three Cheers for Spirit Wear

Crank up the fun factor if your clients...

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Accessorize Back-to-School Sales

Every parent and child is getting ready...

Wearables Top Decorator

Wearables

The next challenge of our elite decoration contest: create and print an awesome logo fo...

At A Good Clip

Wearables

Clip art graphics not only save time and money, but can be used as the starting point f...

Determine Art Sizing

Wearables

The typical viewing distance for a T-shirt is six to 10 feet. This is a fact lost on...

"How Do I Make a Compelling Case Study?"

Wearables

Everyone loves a good story, from scary tales told around crackling campfires to the...

Brand Commandments

The stone-cold reality: You are not too bu...

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Over the Rainbow

Fundraising has a reputation for being a...

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Bags That Send 'Clear' Signals

The transparent tote bag and purse trend...

Pajama-Style Fashions

You only had to look so far as Marc...

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Sports Skirts

For women , a sporty skirt or skort...

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In The Red

The impact and effectiveness of red in...

We're With the Band

Stitches

Screen printers have long created the iconic band T-shirt. You’ll meet some of these su...

Can This Shop Be Saved?

Stitches

Point Embroidery & Screen in central Wisconsin operated at a loss last year, with nice-...

Niche: School Apparel and Accessory Trends

Stitches

It's crucial to be well-versed in school-related apparel trends, as kids and teens...

Showcase: Fall Outerwear and Fleecewear

Stitches

One of the best things about cooler fall weather is reestablishing clients' bond with...

Embellishment: Metallic Accents

Stitches

Metallic studs, buckles and other adornments continue to bedeck the runways, gracing...

Color: Cobalt

Stitches

Wonderfully rich, intense and refined, cobalt remains a dazzling fashion showstopper....