Strategy

Sell More Safety Apparel

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Ensuring workers are safe on the job is no easy feat.

People on the Move - March 2017

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The Magnet Group (asi/68507) welcomes Mark Charbonneau as regional sales...

4 Promotional Tech Products On the Way Out

Promotional products trends come and go....

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Wearables Talk With Erich Campbell

Wearables chatted with Erich Campbell,...

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Create Cool Looks With Layered Vinyl

Layering creates dimensional, eye-catching...

Promo Market Statistics - Associations

Advantages

Exclusive survey data on popular sectors collected from distributors. ...

A Cure For Promo’s Ailing Pharma Sales?

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A new product innovation offers tantalizing possibilities for pharmaceutical branding.

Category Product Testing - Tech

Advantages

One of the crucial steps to building a solid base of clients is to dedicate a portion...

Wearables Talk With Marshall Atkinson

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Wearables caught up with Marshall Atkinson, a decorated-apparel industry veteran...

Case Study: A Helping Hand

This small-town distributor helped create ...

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The Benefits of Logo Mats

Floor mats offer your clients a perfect...

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Case Study: Spirited Swag

A Kentucky moonshine distillery gets a fre...

The 8 Kookiest Cap Logos In Minor League Baseball

Major League Baseball has a reputation...

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I Earned My BASI: Amanda Dudek

Amanda Dudek founded A Dudek...

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6 Colorful Towels

Providing ample advertising space for...

Expert Secrets: The Importance of Internal and External Customer Service

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Smart distributors know that customer service is key to staying competitive. "Never...

Get a Handle on Digital Printing

Wearables

Digital printing has some advantages over traditional decorating methods, but you shoul...

Promo Market Statistics - Political

Advantages

Exclusive survey data on popular sectors collected from distributors. ...

The Promo Opportunity Under Your Feet

Web Exclusive

Promotional floor mats can help your customers boost sales and increase safety.

Badges: The One-Size-Fits-All Solution

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Just like any other type of signage, badges are an effective visual communication...

Case Study: Brand Launch

Advantages

A biopharma startup gets the word out before its drug hits the market.