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Strategy

8 On-Trend T-shirts
8 On-Trend T-shirts
Wearables

When it comes to promo T-shirts, value is key, according to Kristin Slinn,...

3 Successful Point-Of-Purchase Campaigns Using Logo Mats
3 Successful Point-Of-Purchase Campaigns Using Logo Mats
Web Exclusive

WHAT ARE POINT-OF-PURCHASE ITEMS? Point-of-purchase items are used in various...

How To Become A Better Networker

In this Q&A, The Networking Motivator reve...


How to Care for your Apparel Decorating Equipment

Follow the manufacturer’s maintenance sche...


Sell More With These Stellar Tips

You've got a client hosting a...

Bags With Style
Bags With Style
Advantages

Bags and totes generate over 5,700 impressions (2,500 more than the next product...

Soccer Shenanigans: Jersey Fails, the U.S. Gold Cup Jersey, & Promo Sales Opps
Soccer Shenanigans: Jersey Fails, the U.S. Gold Cup Jersey, & Promo Sales Opps
Web Exclusive

Why promo distributors should care about the new U.S. men’s soccer team jersey, and the...

An Industry Power Couple You Should Know: Julie and Dan Haar
An Industry Power Couple You Should Know: Julie and Dan Haar
Web Exclusive

AN INDUSTRY POWER COUPLE YOU SHOULD KNOW: JULIE AND DAN HAAR

Create The Perfect Spec Sample
Create The Perfect Spec Sample
Web Exclusive

The room's alight with excitement. After waiting weeks to receive a custom jacket...

“Ode To Tommy John Surgery” Is Minor League Team’s Latest Brilliant Promotion

The Potomac Nationals might be 12.5...


I Earned My BASI: Suzanne Shea

Suzanne Shea is the owner of both...


4 Questions To Ask Before Making A Sale

Step 1 What's the timeframe? If...

Wearables News Briefs - July 2017

AnaJet   has launched a new...


Soccer Team’s Animated Video Is Marketing Gold

Premier League team has struck marketing p...


Philly Gay Pride Parade Event - Vendors, Swag & History

In June of 1988, the Philadelphia gay...

ASI Education Q&A: Cheryl Hokanson
ASI Education Q&A: Cheryl Hokanson
Web Exclusive

Cheryl Hokanson is the promotional products director at Ironmark (asi/169127) in...

DecoNetwork CEO Charged With 1997 Murder
DecoNetwork CEO Charged With 1997 Murder
Web Exclusive

The CEO of DecoNetwork, a software company for apparel decorators, was charged...

Memorable Packaging And Gift Essentials
Memorable Packaging And Gift Essentials
Advantages

The end-of-year holidays are traditionally gift-giving season for businesses. But, a...

Can Google Really Replace Me?
Can Google Really Replace Me?
Web Exclusive

The answer to this question is yes, and right now, Google and other search engines...

Custom T-shirt Donation Makes for Happy Campers
Custom T-shirt Donation Makes for Happy Campers
Web Exclusive

Summer camp is all about making memories, but at Camp Smile, held at Cedar Crest...

Promo Talk: Norman Larsen, The Northstar Group Inc.
Promo Talk: Norman Larsen, The Northstar Group Inc.
Advantages

Norman Larsen President, The Northstar Group Inc. (asi/285358) in Lake Zurich, IL ...