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Strategy

Make a Rash (Guard) Decision
Make a Rash (Guard) Decision
Wearables

Spend some time at the beach, on a boat or at the marina and before long you'll sense...

Do Your Swimwear Sales Hold Water?
Do Your Swimwear Sales Hold Water?
Wearables

Choosing the right swimwear requires you to consider many issues. It's important to...

Three Cheers for Spirit Wear

Crank up the fun factor if your clients...


Accessorize Back-to-School Sales

Every parent and child is getting ready...


Wearables Top Decorator

The next challenge of our elite decoration...

At A Good Clip
At A Good Clip
Wearables

Clip art graphics not only save time and money, but can be used as the starting point f...

Determine Art Sizing
Determine Art Sizing
Wearables

The typical viewing distance for a T-shirt is six to 10 feet. This is a fact lost on...

"How Do I Make a Compelling Case Study?"
"How Do I Make a Compelling Case Study?"
Wearables

Everyone loves a good story, from scary tales told around crackling campfires to the...

Brand Commandments
Brand Commandments
Wearables

The stone-cold reality: You are not too busy to build your own brand. Follow our instru...

Over the Rainbow

Fundraising has a reputation for being a...


Bags That Send 'Clear' Signals

The transparent tote bag and purse trend...


Pajama-Style Fashions

You only had to look so far as Marc...

Sports Skirts

For women , a sporty skirt or skort...


In The Red

The impact and effectiveness of red in...


We're With the Band

Screen printers have long created the icon...

Can This Shop Be Saved?
Can This Shop Be Saved?
Stitches

Point Embroidery & Screen in central Wisconsin operated at a loss last year, with nice-...

Niche: School Apparel and Accessory Trends
Niche: School Apparel and Accessory Trends
Stitches

It's crucial to be well-versed in school-related apparel trends, as kids and teens...

Showcase: Fall Outerwear and Fleecewear
Showcase: Fall Outerwear and Fleecewear
Stitches

One of the best things about cooler fall weather is reestablishing clients' bond with...

Embellishment: Metallic Accents
Embellishment: Metallic Accents
Stitches

Metallic studs, buckles and other adornments continue to bedeck the runways, gracing...

Color: Cobalt
Color: Cobalt
Stitches

Wonderfully rich, intense and refined, cobalt remains a dazzling fashion showstopper....

Apparel: Print Leggings
Apparel: Print Leggings
Stitches

This season, your clients can have their leggings any way they want them. Offering...