Strategy

Washington Capitals' Gravy Boat Giveaway is Promo Gold

Web Exclusive

The Washington Capitals will be doing their bit to moisten overcooked turkeys this...

Promo Market to Target: Retail

Advantages

For an industry in transition, compelling promotional products are more important than ...

Case Study: High Expectations

This Florida distributor nurtures a cultur...

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Take Steps To Promote Healthy Feet

Seventy five thousand miles - or three...

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The Final Stretch: Embroidering on Compression Fabric

Sewing on performance apparel requires adj...

Take Your Show on the Road

Wearables

If you find the right niche, onsite on-demand screen printing can be very rewarding.

Festive Holiday Products

Advantages

End-of-year gift giving is something too many clients leave until the last minute. If...

Get Hot Around the Collar with Ties, Scarves

Wearables

Help clients stand out with attention-grabbing logoed neckwear. "Neckties and...

Image of Potential New U.S. Men’s World Cup Jersey Leaked Online

Web Exclusive

The Internet has gone and done it again: Something that wasn't supposed to be public...

Logo Mats Provide Superior Branding Opportunities

Walls and countertops are excellent...

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Promotional Products Companies Affected by Hurricane Irma

Hurricane Irma struck Florida last week,...

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6 Must-Haves For Your Home Page

Here are six elements your home page can’t...

Tips for Amazing Distributor Customer Service

The best customer service that distributor...

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Facebook Contest Music to Users' Ears

It's no secret that contests encouraging...

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Nike Creates More Sustainable Leather Product

Nike has a plan to keep scrap leather...

5 Hot Workwear Markets To Sell Into

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Strike while the iron is hot. These five markets are all growing, and you're already...

How To Sell To Even More Uniforms

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When you provide uniforms, a key element of an organization’s operation and recognizabl...

Touch, Teach, Connect: Sensory Marketing Really Engages

Web Exclusive

Touch is the language of connection. As marketing experts, you have a powerful tool...

Amazon Reportedly Developing Alexa-Powered Smart Glasses

Web Exclusive

Amazon wants to get in your face with its next product. The online retailer is...

Preview: 2017 Wearables State of the Industry

Web Exclusive

Optimism in the decorated-apparel industry is at an all-time high, according to the...

Tips For Breaking Into A New Sector

Advantages

Distributors offer their tried-and-true tips for breaking into a new sector.