Awards

Best Client Promotion 2017: AcrobatBranding Group

Counselor

AcrobatBranding Group (asi/104429) had to pull off a promotion that bore the pressure...

Best Distributor Self-Promotion 2017: NorthPoint

Counselor

At the end of the day, the purpose of every promotion is to generate...

Understand & Cope With Rejection

Experts explain why “no” can be so hard to...

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Best Supplier Promotion 2017: Edwards Garment Co.

Good suppliers work hard to become...

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Best Social Media Promotion 2017: BrandVia

February was full of puppy love at San...

Counselor Product Design Awards 2017

Counselor

Ingenious design. Aesthetic appeal. Practical function. These qualities abound among th...

Overhaul Your Firm's Efficiency

Counselor

Keys to making your supplier firm leaner, meaner and streamlined for success.

Fastest-Growing Companies in the Promo Industry, 2017

Counselor

The industry’s most explosive risers are redefining the path to success.

Get A Handle On Virtual Reality

Counselor

What are the two types of VR? 360-degree VR is a video that allows viewers to see...

Fastest Growing Supplier 2017: RuMe BrandSuite

Known for its eye-catching totes, RuMe Bra...

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Fastest-Growing Distributors, 2017

Top 10 largest growers, as measured by...

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Fastest-Growing Suppliers, 2017

Top 10 largest growers, as measured by...

Fastest Growing Distributor 2017: SoBe Promos

Founded in 2013 by three young millennials...

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State of the Industry 2017

Our exclusive findings spotlight trends, c...

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The Need for Speed

In the digital age, customers want everyth...

Promo Confidence Gap

Counselor

In the near-term, distributors are less optimistic about the promo business, but smart ...

Profit Pressure

Counselor

Fewer distributors expect profits to increase over the next year. But why?

SOI 2017 Infographics

Counselor

Check out four different infographics on Markets, Products, Companies and Regional...

Why Your Website Should be Mobile-Friendly

Counselor

A growing number of distributors now offer a mobile-friendly version of their site. Her...

Social Networking: The New Age of Prospecting

Counselor

With cold calling on the decline, promo firms are opting for a more social approach.

Staffing with Caution

Counselor

As the cost of running a distributorship increases, hiring and wages have plateaued – b...