Starline USA (asi/89320) announced Tuesday that Brian Porter is its new senior vice president of sales and marketing.

Most recently VP of North American sales at ProTowels (asi/79750), Porter brings with him more than 20 years of promotional products experience to Starline. He previously held positions at Spector & Co. (asi/88660) and Bebco (asi/39395). 

An active volunteer in the promo industry, Porter currently serves on the Promotional Products Education Foundation (PPEF) Board of Trustees. He is also a long-time volunteer for the Promotional Products Association of the Midwest (PPAM) regional association, having served as its president in 2016.

“We are thrilled to have Brian join the Starline family,” said Daniel Norris, Starline President. “Our partnership reflects Starline’s dedication to enhancing current client relationships and exposing our expansive offerings to a larger client base.”

Porter will oversee the USA and Canadian sales and marketing teams, with Alex Jovetic, VP of Canadian Sales and Julie Fritsch, Director of Marketing, reporting to him. “For years, I’ve watched Starline become the leader in so many categories,” Porter said. “With an exceptional management team in place and as a forerunner in the technological future of our industry, I am beyond excited about joining this organization.”