Theresa Hegel is executive editor of digital content for ASI Media and spearheads its award-winning sustainability-focused resource hub Promo for the Planet. In addition to sustainability, Theresa writes about apparel trends and decoration. During her tenure at ASI, she’s won five Jesse H. Neal Awards, including in 2023 for “Best Range of Work by a Single Author.”
When it comes to T-shirt printing, there's a lot of miscommunication out there,...
San Bernardino, CA-based 3Ring Creative (asi/100257) is trying something new with its...
Shep Kilby's wife, Arvene, convinced him to enter the decorated-apparel business...
Perhaps it was inevitable for Adil Iqbal, a textile designer raised in Scotland by a...
British artist Cornelia Parker is taking the 800-year-old Magna Carta into the...
There may be no more important step companies need to take today than ensuring their di...
An Ontario decorator wanted to save money by bringing screen printing in-house. With no...
The customer is not always right - something worth remembering the next time you're...
With the cold weather comes expanded opportunities to sell fleece.
How to sell apparel to construction sector clients.
E mbroidery adds a rich, textural quality to the bespoke books bound by Hannah Brown....
AChinese billionaire recently spent a record $45 million to purchase a 600-year-old...
Penny-pinching printers can save tens of thousands of dollars by purchasing used equipm...
Linda and Steve Wachal often don’t see eye to eye on pricing and major purchases for Io...
The stone-cold reality: You aren’t too busy to build your own brand. Follow these prove...
The winning decorating teams used their creativity and business smarts to create a unif...
It’s been a year and a half since a factory collapse in Bangladesh killed more than 1,1...
GroupeSTAHL has appointed Chris Lawson as CEO. Lawson is the former chief financial...
Attendees of the ASI Show Chicago this summer were greeted with something a little...
This fall, Dickies (asi/49675) is going off the grid: Its upcoming collection of...
Converting designs into stitches is both a science and an art, according to the profess...
Want to up your apparel sales? Target these three key markets in 2015.
Men’s tank tops aren’t just for the beach anymore.
The pattern has had a rebirth and apparel promotions can benefit.
They call it the Dang Chick Nation, and that legion of enthusiastic, online fans is...