Education is a top market for the promotional apparel marketplace. Decorators can learn about maximizing profits from their school-related clients, as well as how to customize imprinting for the market and simplify art creation.

Transfer Express (asi/91804) offers a free webinar, “Back to School, Back to Custom Printing Profits.” It’s an overview of the specialized aspects of this diverse market and information for succeeding in it. Topics include an array of marketing and pricing tips. You’ll learn the keys to succeeding with the many clubs and groups that need T-shirts, how to create artwork that sells, how to price school and gym uniforms and how to expand orders with add-on products using the same art. Go to www.transferexpress.com and click the “Help & Education” tab.

Great Dane Graphics offers a scholastic pack of stock designs including for groups involved in chess, theater, art and chemistry. These scholastic designs can be used to create screen-printed shirts, direct-to-garment prints, sublimation or digital transfers, or cut-vinyl designs. Visit www.greatdanegraphics.com.

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