Product Hub September 02, 2014
Health & Beauty
Health is top of mind in the corporate world and the health-care market itself ranks number one when it comes to promotional products market share. Pitch these products for healthy initiatives.
CASE STUDY
This Lip Balm Hits a Home Run
An attorney needed a product for attendees of a women’s event in an exclusive suite at a St. Louis Cardinals baseball game. For help, the lawyer turned to Sara Stafford. The project manager at Arthouse Inc. (asi/125266) delivered Revo Lip Balm (142) in a round blue case from Leashables By Oralabs (asi/66715). “They had them displayed in a bowl in their suite and encouraged the women to take one at the end of the game,” she says.
The raspberry-flavored lip balm featured custom imprinting; its blue case was specially selected for added promotional punch and brand reinforcement. “They wanted to differentiate from all the other red and white Cardinal merchandise available at the game and really stand out,” says Stafford. “The blue option also coordinated well with their brand standards. My client even had some male attorneys request some for their clients after they heard the buzz about what was used at the game.”
The way Stafford sees it, you’ll be able to generate similar buzz for your clients’ events that target women by delivering the Revo round ball. “It’s small, compact and works well for any age group,” she says. “They are also great for golf events, table giveaways, trade shows and more.”
Revo USA-made lip balm features Blue Razberry flavor and custom imprint. From Leashables By Oralabs, asi/66715, 800-290-0577.
Broad spectrum lip balm is paired with SPF 15 Tropical Sunscreen to protect users from UV Rays. From Raining Rose Inc., asi/80489, 800-481-3934.
Tooth-shaped gel hot/cold pack is reusable, pliable and nontoxic. From Ariel Premium Supply, asi/36730, 800-270-7474.
Appointment card features a removable label and is digitally printed. From Stouse Inc., asi/89910, 877-764-5757.
Rubber Resistor Strip measures 3.5’ x 3” and features a high-quality digital imprint. Think gyms and fitness studios. From Ad Bands, asi/34345, 877-841-6880.
Pocket stamp includes a replaceable ink pad. Case comes in a variety of colors. From All American ID, asi/34058, 888-600-6322.
Heart-shaped chill patch has a cool soothing gel inside that provides relief. From Alpi International, asi/34415, 800-678-2574.
Help prevent suicide and raise awareness of post-traumatic stress disorder by learning the symptoms and signs with this book. From Better Life Line, asi/40390, 800-635-1107.
Breast cancer and ovarian cancer awareness nail polish has pink or teal ribbon applied to cylinder cap. From Diamond Cosmetics, asi/49640, 954-572-3462.
Slim, travel-size spray bottle comes with colored metal sprayer and cap. From Nemat International, asi/73566, 510-445-0300.
Yoga stretch strap is flexible and made with 100% cotton webbing, heavy-duty steel rings and jacquard woven fabric. From Footprints USA, asi/55030, 800-381-8940.
Self-tanning towel is infused with tanning lotion and aloe, allowing users to get a tan in the comfort of their homes. From White Towel Services, asi/97040, 817-868-7900.
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