Product Hub February 26, 2015
Fun Items
CASE STUDY
Mustache Country
Ethete, WY, is a ruggedly beautiful place located within the vastness of the Wind River Indian Reservation. Bustling, it is not. For any company who calls such a remote place home, it can be a challenge to drum up local business.
Nonetheless, for distributor Black Mountain Embroidery (asi/529689), winning new local clients got a lot easier once it followed the same advice it gives to clients: Use promotional products! Black Mountain sales rep Jessica Fritz turned to Afton Promotions (asi/33177) and discovered the Mustache Keychain/Bottle Opener (product # 9230). Soon, new customers were at her door.
"Mustaches are really popular around here," says Fritz, who took 300 of the keychains to a local winter fair where they were quickly snapped up by curious attendees. "We gave away every single one within the first hour-and-a-half," she says. That's not bad for an event with an attendance of roughly 750.
Best of all, the keychains did exactly what they were intended to do: Get attendees interested in Black Mountain. Indeed, the mustaches attracted new clients looking for their own great promotion, including a local espresso shop and a hotel/casino. "We've already had over a dozen people come by because of the mustaches," Fritz says.
For her, both the product and its supplier are what made the promotion such a hit. "I went with Afton because with them, you're not just a number or dollar sign," she says.
Fun Items
A fun workplace creates engaged employees who are 38% more likely to have an above-average level of productivity. As a promotional strategy, having your brand associated with fun is good enough, but having it associated with extra productivity? Even better.
Mustache-shaped bottle opener and keychain is made of anodized aluminum. From Afton Promotions, asi/33177, 866-994-0188.
Bag has a zippered main compartment and color imprint of an old-school antenna. From Bullet, asi/42424, 800-749-7367.
Wooden mini air hockey game includes a laser-engraved imprint. From EMAX, asi/84114, 877-370-6912.
This robot is a jigsaw puzzle and wind-up toy in one. From Proinnovative Inc., asi/79840, 800-858-4121.
The cash cannon dispenses custom confetti, coupons and U.S. dollar-sized items. From Kwasmo Enterprises, LLC, asi/65862, 404-975-8549.
The Drink Dinghy has a standard size cup holder in the center of a floating ring. From G. Brothers, asi/55586, 913-426-7946.
The Cookie Dipr is a perfect holder for dunking a cookie in a glass of milk. From Quick Point Inc., asi/80150, 800-638-1369.
Knitted Cheer Gloves have pom-poms on the back and logo on the palm. From Bubba Glove Company, asi/90704, 805-341-9113.
This 24-oz. yard bottle is a BPA-free product made in the U.S. From US Bev Plastics, asi/93135, 727-375-8840.
Distinctive keychain is made from top-grain leather; looks better the longer it is used. From Rustico, asi/84264, 866-426-4957.
This lightweight slip-on mustache fits over a bottle neck for a unique drink identifier. From Beardo, asi/39352, 519-805-3935.
Monkey-shaped cellphone holder can bend and hold its shape to fit any smartphone. From I-Mark, asi/35579, 817-385-0306.
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