Case Study

Value Matters

With many American adults donating their time to a nonprofit, these organizations are a great way to reach an active, involved audience. But even as nonprofits eagerly seek out promotional items to help their cause, they demand an ever-greater return on investment.

Creative distributors know value isn’t always found in basement-scraping price points, but in the right combination of elements, like the utility and fun colors of the Big Thunder tote from Bag Makers (asi/37940). These are products that help nonprofit clients to craft their brand image, while proving that your value goes well beyond just delivering low price.

When fundamental qualities like versatility and appealing design come together, as exemplified by Leed’s (asi/66887) geometric stainless-steel sport bottle, budget-conscious clients find a reason to say“yes.” The lasting appeal of products with quality construction and classic styling is your client’s guarantee of a long-lived promotion. For nonprofits that need to be both philanthropic and hard-nosed to survive, the impact and longevity that these products deliver makes all the difference.

Nonprofits remain a vibrant and rewarding niche for the promotional industry. Their missions may be unique, but their goal of do-gooding is universal. The innovative examples we show here prove that promotional products are always ready to help nonprofits achieve their altruistic aims.